Licensing solutions for games and apps

  • LaunchPad licensing platform  FREE 
  • Brand engagement consulting
  • Data analytics and insights
  • Flexible business models
Star Trek: The Next Generation in Digital Chocolate's Galaxy Life, FC Barcelona in Zen PInball and Men IN Black in Hero Zero

Create branded virtual items and watch your sales take off!

What we do


Iconicfuture is a licensing technology provider for developers of online, social and mobile games and apps.

Our digital service connects you with IPs and brand partners that can boost your virtual item sales and reduce your acquisition costs.


Just like in real life, gamers have strong affinities with brands that influence their purchase of virtual goods and apps.

Use your newly licensed rights to create compelling campaigns and supercharge the items in your store.


You can get started today with our FREE LaunchPad licensing program, and get your first project off the ground.

So take your mission to the next level with licensed content that will delight and excite your fans!

Iconicfuture licensing technology for developers of online, social and mobile games

How it works

The Iconicfuture LaunchPad makes it easy to license content for your games or apps:

  • Browse our database of licensable IP
  • Register your games and get recommendations
  • Use our online pitch-builder to prepare your proposal
  • Pay-as-you-go with revenue share on branded virtual goods*
  • Track sales performance with our API and analytics tools
*please note some premium IP may require minimum guarantee payments

Click the video below to see a great example of how Outfit 7 integrated the Star Trek license into their mobile phone app Talking Tom to create virtual Starfleet Acedemy shirts and accessories for Star Trek fans!

The Benefits

  • Streamlined digital licensing
  • Partner with fantastic brands
  • Plan your content roadmap
  • Manage your assets and approvals
  • Get marketing and PR support



Digital brand licensing for game and app developers


Perfect for indie developers - everything you need to get started integrating branded virtual items into your games.


  • Access to LaunchPad licensing platform
  • Tracking API
  • Developer Dashboard
  • IP Performance Data
  • Dedicated Account Manager
  • Advanced Analytics
  • Peer Group Benchmarking
(per month)
coming soon

For larger game development studios and publishers requiring enhanced data services.


  • Access to LaunchPad licensing platform
  • Tracking API
  • Developer Dashboard
  • IP Performance Data
  • Dedicated Account Manager
  • Advanced Analytics
  • Peer Group Benchmarking


Automated IP licensing for rightsholders and licensors

Are you looking to deliver your brand to a new audience of online, social and mobile gamers?

The Iconicfuture LicensePad is a unique service that enables licensors and rightsholders to connect with game and app developers who want branded virtual items or fully licensed applications

Sign up today and work with new partners in a wide variety of games and apps.

Please note that the Iconicfuture LicensePad service will launch later this year. Pre-register your details and we will setup your account and let you know as soon as the service becomes available.

Pre-register for an account

LicensePad is designed to make every aspect of the licensing process easier for you, from asset delivery and approval to fully paperless contract signature.

  • Edit and maintain rights information and imagery
  • Search our database of games apps and developers
  • Upload brand guidelines, styleguides and asset libraries
  • Manage approvals online
  • Electronic contract signature
  • Online royalty reporting and payment processing
Example usages of football rights in Score
Real Madrid, Liverpool FC and Juventus Goal Packs in Score! by FIrst Touch Games

Consultancy services

My Little Pony
My Little Pony quest event in Bigpoint's Farmerama

Want something different?

Iconicfuture offers fully bespoke consultancy services with pricing and business models tailored to your specific needs.

  • IP Integration Strategy
  • Brand Engagement Campaigns
  • Fully Branded Game Licenses
  • Bespoke Reporting and Insights

To find our more please get in touch.

Success stories

“We'd love to thank the team at Iconicfuture for their facilitation of our Star Trek deal. The process was smooth and painless, and their continued support post signing shows them to be a world class licensing group I'd recommend to any growing company.”

Colin Elphie Coyle
Creator & Chairman, Lightmare Studios

Star Trek content in Lightmare Studios' Digital Trading Card Game Infinity Wars
Star Trek content in Digital Trading Card Game Infinity Wars
An example of how Garfield is used in Playdemic's Gourmet Ranch.
Garfield's Thanksgiving in Playdemic's Gourmet Ranch

“Great work guys! Thanks for all your help - this has been without doubt the easiest licensing opportunity I've dealt with.”

Gareth Jones
CEO, Playdemic

“Iconicfuture is pioneering a new dimension for license acquisitions, making it easy for game makers to categorically pick and choose mass market brands that will enhance the experiences they are creating.”

Mel Kirk
VP Marketing, Zen Studios

Different examples of how football rights are used in Zen Pinball.
Champions League Soccer Clubs in Zen Pinball

Case study


Latest Launch

Holly Hobbie and Friends Fashion Party by TabTale
Holly Hobbie and Friends Fashion Party by TabTale

Holly Hobbie and Friends are having a Fashion Party!

Holly Hobbie and Friends are having a Fashion Party! Download and play Holly Hobbie's first-ever app from Tabtale!

Available now on iOS, Google Play and the Amazon App Store.

Care Bears Rainbow Playtime by TabTale
Care Bears Rainbow Playtime by TabTale

TabTale fully branded Care Bears app Rainbow Playtime

Iconicfuture client TabTale, a leading developer of interactive games and children's entertainment for mobile devices, has partnered with American Greetings Corporation’s AG Properties, to create mobile games based on the company's popular kids brands.

The first app Care Bears Rainbow Playtime, is available now on iOS, Google Play and the Amazon App Store.

For more details please read the article here.

Latest News

A cookie

Meet us at BLE Europe

Iconicfuture will be attending this year's Brand Licensing Europe show at Olympia 7-9 October. Please contact us at the email address below if you would like to setup a meeting.
A cookie

Interview with Christian Weddigen Interview with Iconicfuture CEO Christian Weddigen about the monetisation potential of branded virtual goods in games (interview in German).

Read the interview here.
A cookie

Meet us at Gamescom

Iconicfuture will be exhibiting at this year's Gamescom in Cologne 13-17 August 2014. Visit us on the gamecity:Hamburg Stand, Halle 4.2, D 053a /E 052a or click below to make a meeting appointment.
A cookie

TabTale Care Bears App hits #2

Care Bears Rainbow Playtime by TabTale recently hit the #2 spot in the iTunes free apps and free games charts and also placed #1 in free family games.

To find out more about this integration read the article here.

Have a question or just want to say hello?

Drop us an email at

Visit us on